This New Backstreet Boys Video Probably Caused an International Hair Gel Shortage

Because Nick Carter used it all.

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Backstreet’s back. Alright!

Yup, the Backstreet Boys have released a new video for their single “Show ‘Em (What You’re Made Of)” from their latest album, In a World Like This. The band posted the video on Facebook Tuesday, writing, “This song is very personal and special to us. We hope you love it as much as we do.”

And indeed, there’s just so much to love here, beginning with Kevin’s spirited fist pump 29 seconds in, or his soul-penetrating Blue Steel later on. Then, of course, there’s just all the wistful glances and meaningful points and gestures toward the camera. This video is high-intensity and high-drama, and we wouldn’t have it any other way.

But there’s also a lot to be concerned about. First, the hair gel thing. Seriously. Nick Carter appears to have used up the world’s entire supply. Save some for everyone else, Nick. Then there is the issue of the shirts — or rather, the lack thereof. Why are Nick, Brian and Howie fully clothed while A.J. and Brian bare their chests? Is this an exercise in exploitation or did those two just choose to go topless?

But most pressing: this video includes zero — zero! — takes of more than one Backstreet Boy at the same time. Did they all record their parts separately because they secretly hate each other now? Is this whole happy reunion a total ruse? Are the Boys secretly feuding, Oasis-style?

For now, let’s push those concerns aside and revel in this blissful 1990s nostalgia.

4 comments
CLARICE
CLARICE

Samantha go and have some sex, you sound frustrated. How about doing some research before doing a post like this. DUMB WRITER!.

XilonemPatriciaNájarArbizú
XilonemPatriciaNájarArbizú

whoever wrote this article should first do some background research about what their intentions were for the video, having said that this is a song they wrote for their children (hence the title which is a phrase Kevin's dad used to say to him when he used to play little league baseball) Brian had an open heart surgery (you can check out the scar in the vid) that he wanted to show (which is the only reason why he chose to be without his shirt on) and AJ is showing the tattoo he go in his chest after his daughter Ava was born (a heart with her hand wrapped around his finger) 


I think the video is very personal and the whole purpose (and reason why there are no effects or anything) and there has never been any feud within the band. People like to cause commotion for no reason. 

kinziekayy
kinziekayy

Okay.. well if you knew anything about the Backstreet Boys as individuals, you'd know that Brian had open-heart surgery in the 90's and has a scar from it on his torso. Also, AJ has that big tattoo in honor of his wife and daughter on his chest. They are shirtless because they wanted to show those things and "what they're made of". None of the other guys in the group have things like that to show by being shirtless, so they aren't.

WeLoveAJMcLean
WeLoveAJMcLean

Aside with the funny to be comments, and talking about the shirt/shirtless issue here it goes my opinion. They're showing what they're made of (as the name of the song say). Brian is made of his heart and healthy issues and struggles to overcome it. His surgery was a huge part of his life and still is. AJ's tattoos shows us a story of its own and the one he did for Ava (his almost 1 year old daughter) is the most evident one in the video, you can see there's a part he touches it with his hands in fist.