Move Over, Boo: Jiff the Pomeranian Is the Newest Puppy Sensation

Just three years old, he's already an actor, a model and an acrobat

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Jiff the Pomeranian is one puppy with a lot of starpower. Just three years old, the dog has amassed more than half a million followers on Facebook and thousands of Instagram since he joined Facebook at the end of 2011. He’s also an actor and model, and, as of last month, something of an acrobat.

Jiff made his film debut this May, in Adventures of Bailey: A Night in Cowtown, playing a kidnapped dog named Felix. He’s also starred in commercials for Target, Banana Republic, and the New York State Lottery. But the Chicago native, who recently moved to Los Angeles to focus on his acting career, is more than just a pretty face. In a new video, which has racked up almost 200,000 views on YouTube since July 22, Jiff performs everything from a moonwalk to a walking handstand.

The fluffy dog quickly draws comparisons to Boo, the other Pomeranian celebrity who rocketed to fame in 2010 on a wave of cuteness. Jiff still has a way to go before reaching his predecessor’s level of stardom — Boo currently has over 7 million likes on Facebook. He also has the particular honor of having his photo tweeted by Ke$ha with the note “new boyfriend.” Until Jiff gets a celebrity girlfriend, he’s still the underdog.


MORE: Boo Does NYC: How Did ‘The Cutest Dog in the World’ Get So Famous?